July 2020 ABC numbers are in and its a mixed bag. Some titles are doing better on the previous month and some are not. The column entitled P.C. means ‘pre-Covid’. Its just to focus on the increases or the falls when compared to the pre-pandemic numbers.
The standout number if the Financial Times which has lost 36% of it’s sales since the introduction of Covid19. It stands to reason with all the offices closed across the country, but it also indicates that its read – so long as someone else pays for the paper!
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